How do I apply the new marketing trends to my SME?

The success of the new digital marketing of the 21st century is based on the following formula: the sum total of the consumer’s absolute knowledge and the application of the latest technologies, together with personalized creativity that captivates at the right moment and in the right channel and place. Jordi Urbea, general director of OgilvyOne and Ogilvy & Mather Barcelona, will speak about the above.